You’re the expert at your craft. At Out & About, we’re the expert of ours.

While you’re doing what you love, we’ll be behind-the-scenes setting the tone, developing the brand, and executing the marketing that’ll get the word about what you do out and about amongst your audience to engage with your offline and online relationships.
Here’s who’s behind the curtain:

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Lauren Hong


I’m Lauren, president of Out & About, a full-service marketing firm that I founded in 2013.

After several years of education, traveling, and international work, I landed in San Diego, where I decided to put my design and marketing skills into play by supporting a few clients. Before I knew it, I had a portfolio, a growing client base, and an insatiable desire to help businesses grow by amplifying their presence.

Today Out & About is a 15+ person team with a suite of marketing services and a talented team of specialists devoted to transforming our clients’ marketing. I have the pleasure, day-in and day-out, of leading the creative and strategic direction of O&A.

My past experience is shaped by a degree in graphic design and advertising from Drake University and a Masters in International Studies in South Korea, where I first arrived as a Fulbright grantee. During that time, I worked in international relations and marketing roles at the US Embassy in Seoul, Oxfam Hong Kong, and Humanitas Global Development in Washington, DC.

For me, one thing remained the same throughout each and every industry, mission, and campaign: a singular focus on amplifying the message and reach of our clients.

For you, that means an open mind and a vast wealth of knowledge to make your marketing work for your business.

I’m passionate about small and mid-size business growth because I’ve been there. I know how difficult it is to launch, to grow, and to develop both visual and verbal messaging that reflects your brand and connects with your target market.

I believe in the strength of integrated marketing because I’ve seen O&A’s clients go from an idea in a coffee shop to a team of 15 and a client base that tripled in just one year.

You deserve to spend time doing what you love in your business while your messaging and marketing do the work to engage with your community and grow your presence.

At Out & About, I lead the team with the skills to allow you to do just that. Questions? Don’t hesitate to connect with me on LinkedIn.

Curious about how I get out and about? In my free time, you can find me relaxing at the beach with my puppies, spending time with my husband and baby girl or indulging in new tastes at local farmers markets and restaurants as I get out and about in San Diego, the city that I love.

Tiffany Silverberg

Content Director and Manager

Hi, I'm Tiffany. As the Content Director and Manager at Out & About Communications, I love helping clients get the results they need and helping our team succeed in their expert roles. I also support with content development and copy.

After studying linguistics and doing research in language acquisition with deaf children at the University of California Berkeley, I worked as a lead reporter at a small town newspaper. I learned on the job how to connect with the community and write what residents cared to read. That experience forever shaped how I view the impact of every person and every story around us.

When I step away from the computer, I love spending time with my family and our 100+ pound Newfoundland dogs.

Minae Kim

Creative Director and Designer

My name is Minae. I’m the Creative Director and Designer. I graduated from Drake University with my Bachelors of Fine Arts, Graphic Design and received my Master of Fine Arts (MFA) from San Diego State University. I’m comfortable working in both print and digital design and I’ve explored typography, poster projects, studio, and branding/commercial work. Through hosting a full exhibition of my work and teaching undergraduate courses, I’ve learned how to produce work in all different mediums, styles and platforms. I’m thrilled to be a part of the Out & About team!

Karen Villalta

Brand Coordinator

My name is Karen, and I’m a Brand Coordinator for Out & About. My job is to take on the big picture and break it up into small tasks, internally and with clients. I love building relationships and acting as a liaison to make sure goals are achieved in the best possible way. 

After studying at the University of Calgary in Alberta, Canada, I worked in a variety of industries, from web design to dentistry. I always found myself in a client-facing role and that was where my love for marketing was born! I love having the opportunity to work directly with people and help make their lives easier. For me, communication is key and what makes everything run smoothly.  

My husband and I moved to San Diego in 2020, so when I’m not in the office, I’m working on my surfing abilities, walking our puppy, or studying Russian! 

Susan Bystrom

Data and Design Marketing Specialist

Hello! I’m Susan. I am a Southern California native– born and raised in Los Angeles, educated in San Diego. As a proud UC San Diego alumni, I have my bachelor’s in Communications and spent three wonderful years in college radio marketing, broadcasting, and management. Through radio, I found my affinity for building community by connecting and sharing people’s passions through online broadcasting and event production.

I am thrilled to have a hand in cultivating communities through various digital platforms. Having an integral knowledge of time management, data analysis, and project coordination, I look forward to helping organizations strategize and execute marketing campaigns with creativity and efficiency. When I’m “out and about” you can find me appreciating the amazing eateries San Diego has to offer and dancing amongst the live music scene.

Josefina Terrera

Senior Front-End Developer

Hello! My name is Josefina Terrera and I’m excited to be working with Out & About Communications’ talented team as a senior front-end developer. 

I’ve been working as a developer with large and small teams for the past six years and I’m looking forward to lending my expertise to create beautiful websites for Out & About clients. 

I’m originally from Argentina but moved to the States over a decade ago. I live in beautiful San Francisco and love getting out and about here. 

In my free time, I enjoy reading, hiking and cooking vegan dishes.

Olivia Tobolewski

Digital Marketing Assistant

Hello! I’m Olivia, and I’m excited to be a part of the Out & About team as a Digital Marketing Assistant. In this role, I have the opportunity to work on a variety of projects to support our clients’ marketing strategies. I’m joining the team all the way from Sunnyside in New York City! 

I graduated in 2019 from Rider University, where I majored in theatre and dance. However, the psychology behind marketing has always intrigued me, and I made it my mission to learn more about the subject. When the opportunity presented itself in 2020 to step into a role in a marketing capacity, I took it and haven’t looked back! Previously, I had to do a lot of  self-training, so I’m thrilled to be part of the team at Out & About, where I’m able to constantly learn from others.

When I’m not working, you can find me outside! I love to explore the city and take any opportunity to head down to the Jersey Shore.

Jesse Rutherford

Strategy Consultant

Hi, I’m Jesse, the strategy consultant at Out & About. I like to think of myself as a translator of information between groups of people. And it’s my career goal to be able to articulate the knowledge I gain for others in a way they can understand. For me, that’s manifested in a number of different roles in various industries: nonprofits, engineering, medical/pharmaceutical, and marketing. 

That said, I’ll always be a creative at heart. When I’m not using that creativity to serve our clients, I’m working on my own projects. I enjoy sewing my own clothes and writing stories through my online fractured fiction project. I also enjoy bodysurfing and spending time with my family.

Marley Langford

Digital Ads/SEO Specialist

Hello, I’m Marley, the Digital Ads/SEO specialist at Out & About Communications. I help our clients find new lead generation and business opportunities online and implement campaigns that deliver. 

I like to say I’m seriously obsessed with business, and helping businesses grow. Entrepreneurship is in my blood and I’m always looking to learn more. 

Over the last decade, I’ve been working and consulting with businesses that are looking to grow using online marketing campaigns. From paid advertising through Google and social media to search engine optimization, I get excited about finding the right fit for every business. 

When I’m not in the office, I love getting out and traveling the world. Bermuda is my happy place, the perfect escape from Canadian winters. I love working out every morning, sometimes with one of my two kids in tow. I’ve usually got a business podcast lined up to listen to during the day and some Prosecco ready to pour in the evening. 

Sam Christopher

Video Producer

Hi, I’m Sam. I am a Pacific Northwest lover of hiking and the outdoors, now a San Diego transplant, and lover of the beaches and Mexican food. I live in North Park with my wife Alyssa, and we try to take advantage of everything this wonderful city has to offer.

I have a degree in Media Communications and almost a decade of professional video experience, and I know the in’s and out’s of this industry. I look forward to helping you on your next video project! Let’s grab some coffee and find out how we can best tell your story!

Inez Kirchner


Hi, I’m Inez, a copywriter at Out & About. I love elevating brands, helping businesses connect with their ideal clients, and creating comprehensive, balanced messages—sometimes in 280 characters or less. 

I received my degree in communication from the University of Texas at San Antonio and have been a professional writer for more than 15 years. But I’ve been telling creative stories since I was a kid. It was a skill that flourished into marketing and communication roles in financial services, the quick-service restaurant industry, and international relations. My diverse background helps me write for various mediums and audiences using skills from journalism, research, and public affairs.

When I’m out and about, you can find me traveling, attempting projects from my Pinterest boards, or chasing around my two young sons.

Adrienne Moch


Hi! I’m Adrienne Moch, a Chicago native who fled harsh winters and landed in San Diego about 25 years ago. (I still do love the Cubs — and my dog’s name is Cubbie!) I provide editing support to Out & About, ensuring all client copy is error-free and imparts the desired message.

I began my career as a journalist, moving into the corporate communications and public relations arenas before venturing out as a freelance writer/editor in 2004. I love what I do and take great pride in my well-honed skill set. While I’m industry agnostic, I do have extensive experience producing compelling copy for the financial services industry — working quickly without sacrificing quality. 

A graduate of Western Illinois University, I regularly venture back to the Midwest to see family (not in the winter!), but certainly prefer the Southern California lifestyle. Cubbie and I enjoy hanging out at local dog parks and finding new trails to explore — and I love trying new restaurants as well as reading, watching sports, and healthy cooking and baking.

Lydia Wede

Marketing Intern

Hi! I’m Lydia, Out & About’s student intern. I’m studying PR and international studies at Iowa State University and just finished my junior year. I’m a reporter for the college paper, Iowa State Daily, covering the arts and entertainment beat. I’m also an intern with Iowa State Alumni Association and in charge of supervising its newsletters 

When I’m not working or studying, you might find me making music on one of the 19 instruments I know how to play, picking up a new hobby (like crochet!), or traveling. My goal is to one day study abroad! 

For this internship, I’m excited to bounce between the different O&A teams and learn from everyone. If you have a great team, you can go to work every day with a smile, and I plan to be smiling a lot at O&A! 

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We are a digital marketing agency designed
financial services companies on a path to scale.