Spotlight: Meet Michelle Donovan
The Out & About Blog Spotlight Series elevates insight from the financial service industry’s best and brightest. We cover challenging topics around diversity, inclusion, purpose, and inspiring the next generation.
Spotlight: Meet Meredith Benton of Whistle Stop Capital
The Out & About Blog Spotlight Series elevates insight from the financial service industry’s best and brightest. We cover challenging topics around diversity, inclusion, purpose, and inspiring the next generation.
Spotlight: Meet Chloé Moore of Financial Staples
The Out & About Blog Spotlight Series elevates voices from the financial service industry’s best and brightest. We cover challenging topics around diversity, inclusion, purpose, and inspiring the next generation.
3 Tips to Using Email Data to Drive Sales
Are you sending emails but not sharing the data with the sales team—to help it understand how warm prospects are? This data can help the sales team know if prospects are hot or cold. Below is a simple list to help empower your sales team to use email data to sell.
Spotlight: Meet Danielle Seurkamp of Well Spent Wealth
The Out & About Blog Spotlight Series elevates insight from the financial service industry’s best and brightest. We cover challenging topics around diversity, inclusion, purpose, and inspiring the next generation.
Why Your Target Market is the Key to Growth
Knowing your target market is essential to growing your business. Many companies are afraid to pick a target market because they think that will push out prospects that don't fit within that target market and then they will lose a sale. But the whole point of choosing a target market is to help people to […]
Welcome to Nadia, our Digital Marketing Assistant
Nadia Perry recently joined our team as our Digital Marketing Assistant. She brings her great visual design sense to a wide range of projects and we’re grateful for her passion and drive. Seeking Growth Over the years, Nadia has learned to see a blend of audacious creativity and everyday realism in herself. […]
How To Get The Message Out When The Message Keeps Changing
Crisis communication is fluid. Even as news comes out, critical messaging changes. It’s hard to know how long to sit on your message, waiting for the latest information to be available. The longer you delay, the longer you’re sitting out, not getting your message out to your clients, your customers and your […]
Have You Met Jesse, Our New Marketing Director?
Jesse Rutherford possesses the kind of creative and technical mix that makes her unstoppable. She has uncanny abilities to see a goal and figure out how to get there — whether it’s for a creative, hands-on project or technical and marketing communications. As our new Marketing Director, Jesse brings a […]
The Changing Face of Financial Advisors — Who Are They Now?
The rise in mobile device use, a 24-hour news cycle and online networks that connect us instantly are transforming modern-day consumers. With new behaviors, needs and purchasing habits, the industries hoping to reach them must evolve, too. The demographics most affected by these changes are the Gen X and Gen […]