With the whole world going digital, selling has changed dramatically. Fewer in-person meetings, conferences, and trade shows mean sales teams are pivoting to digitally driven models.
Face it. There aren’t enough hours in the day to be an incredible CEO or COO and the head of marketing at your firm. The mental bandwidth it takes from jumping from dealing with operations to putting on a sales hat is daunting. Adding marketing management into that equation simply does not compute. Senior […]